Just kidding. We are simply adding a full spectrum of offline media services, through our recent acquisition of the Caldwell Group. A long-time partner of Net Conversion, the Caldwell Group brings 30+ years of experience in traditional media planning and buying for national, regional and spot broadcast and cable television; satellite, streaming and terrestrial radio; national, regional and local print; and out-of- home (including outdoor billboards, transit, mobile billboards, kiosks, airport, etc.). And, with its highly customized and high-touch approach to partner relationships and its deep expertise in offline media services for the travel and hospitality vertical and healthcare industries, the Caldwell Group is a perfect addition to Net Con’s culture and portfolio of services. We can now offer you the full spectrum of advertising media and analytics services to ensure that you get the most efficient and effective media buy that maximizes your budget and delivers measurable results.